AI can only deliver real impact when built on accurate, trusted data. Without strong data quality and governance, AI models underperform, insights fall short and opportunities are lost. Join Jessie Smith, VP of Data Quality at Ataccama, as they share how enterprises are using Ataccama Data Quality and its pushdown processing to fuel trustworthy AI initiatives — from automating data cleansing at scale to continuously monitoring data pipelines for quality drift. With Ataccama and Snowflake, organizations can scale AI confidently, ensuring reliable insights, better decisions and real business value.
Partners
Ataccama
Blue Square
Overview
1303
Sponsored Sessions
Introductory
Theater Session
Technical Executive
Business Executive
IT / DBA
BI / Analyst
Data Scientist
Software Developer
Security Practitioner
Marketing Practitioner
Product Manager
DevOps
Data Engineer
MLOps
Governance, Security and Discovery
1:00pm - 2:00pm
Not industry-specific
2950
Powered by Snowflake
Snowflake Native Apps
Snowflake Partner Network
AI & GenAI
Snowflake Native Apps
Snowflake Horizon Catalog
Mon, Jun 2
All Days
Theaters are first come, first seated
Not department-specific
Other (Industry-A)
AI & GenAI (Topic)
Application Development (Topic)
Collaboration & Marketplace (Topic)
BI / Analyst (Role)
Business Executive (Role)
Data Engineer (Role)
Data Scientist (Role)
IT / DBA (Role)
Marketing Practitioner (Role)
Product Manager (Role)
Security Practitioner (Role)
Software Developer (Role)
Technical Executive (Role)
Vertical Village
1:00 p.m. Monday, Jun 02
Monday, Jun 02
Introductory
Breakout Session
Technical Executive
Business Executive
BI / Analyst
Data Scientist
Product Manager
DevOps
Data Engineer
MLOps
Governance, Security and Discovery
2:00pm - 3:00pm
Financial Services
Healthcare and Life Sciences
Manufacturing
Retail & Consumer Goods
Not industry-specific
2949
Performance & Optimization
Powered by Snowflake
Customer 360
Snowflake Native Apps
Snowflake Partner Network
Other
Data Mesh / Data Fabric
Governance
AI & GenAI
Data Warehouse
Snowflake Native Apps
Marketplace
All Days
Not department-specific
IT
Financial Services (Industry-A)
Healthcare and Life Sciences (Industry-A)
Manufacturing (Industry-A)
Retail and CPG (Industry-A)
Other (Industry-A)
AI & GenAI (Topic)
Application Development (Topic)
Collaboration & Marketplace (Topic)
Data Architectures, including Lakehouse, Mesh, Lake and Warehouse (Topic)
Governance, Privacy & Security (Topic)
Marketing & Customer 360 (Topic)
BI / Analyst (Role)
Business Executive (Role)
Data Engineer (Role)
Data Scientist (Role)
Product Manager (Role)
Technical Executive (Role)
OnDemand
Thursday, Jun 05
2:00 p.m. Thursday, Jun 05
How do you build data trust when your data strategy is still evolving? That’s the challenge Baylor Scott & White Health is tackling head-on. With a growing footprint in Snowflake and a plan to eliminate data chaos, they’re laying the groundwork for better governance, stronger risk management, and higher-quality data for analytics and AI in Snowflake. Join Adnan Jafri, Director, Data Governance, as he shares how his team is launching a federated governance program and leveraging Ataccama to finally gain visibility, control and confidence in their data.
Speakers
Adnan Jafri
Senior Enterprise Director
Baylor Scott & White Health
Adnan Jafri is the Enterprise Director for Data Governance at Baylor Scott & White Health, where he architected and deployed a federated governance model that embeds data quality, observability, and stewardship into enterprise pipelines. He led the MVP rollout of the Ataccama platform—aligning definitions across analytic and business domains and empowering a cross-functional Data Governance Committee as first-line guardians of trust. Adnan’s proven approach builds “first bricks” of trust by uniting policy, process, and people to drive confident, value-creating decisions.
Jessie Smith
VP of Product Management
Ataccama
Jessie Smith is the Vice President of Product Management at Ataccama and leads the Data Quality portfolio. With over a decade of experience and eight patents to her name, Jessie is an expert in Enterprise Data Quality, Data Governance, AI, AI Readiness, Data Integration, Data Fabric, and Cloud Modernization and Deployment. She frequently speaks at major conferences, contributing to blogs, podcasts, and webinars, where she shares her insights with CDOs, CIOs, CTOs, and other data leaders. Jessie focuses on sharing her extensive experience in helping enterprises accelerate business initiatives with data to provide tangible guidance and advice.