Partners

Optimove

Green Circle
location1311

Sponsored Sessions

  • Introductory
    Theater Session
    BI / Analyst
    Data Scientist
    Marketing Practitioner
    Marketing & Customer 360
    2:00pm - 3:00pm
    Financial Services
    Retail & Consumer Goods
    Telecom
    Travel & Hospitality
    2926
    Marketing
    Snowflake Partner Network
    BI and Analytics
    Data Sharing & Collaboration
    AI & GenAI
    Secure Data Sharing
    No
    Wed, Jun 4
    All Days
    Theaters are first come, first seated
    Sales & Marketing
    Financial Services (Industry-A)
    Retail and CPG (Industry-A)
    Telecommunications (Industry-A)
    Travel & Hospitality (Industry-A)
    AI & GenAI (Topic)
    BI & Analytics (Topic)
    Collaboration & Marketplace (Topic)
    Marketing & Customer 360 (Topic)
    BI / Analyst (Role)
    Data Scientist (Role)
    Marketing Practitioner (Role)
    General Theaters
    2:00 p.m. Wednesday, Jun 04
    Wednesday, Jun 04

    As consumer preferences shift rapidly, winning brands anticipate needs and exceed expectations. Optimove’s agentic AI-powered predictive cross-channel marketing platform helps businesses make smarter decisions, optimize marketing and create seamless data-driven customer journeys.

    This session explores key considerations for implementing AI-driven personalization and looks at how Optimove leverages Snowflake to power its data customer experiences.

  • Speakers

    Headshot of Asaf Stein

    Asaf Stein

    Global Director of Solutions Engineering

    Optimove

    Asaf leads a team dedicated to helping brands harness AI-driven marketing solutions to drive customer engagement and business growth. With nearly a decade at Optimove, Asaf has advanced through multiple roles, from Solutions Engineer to Director, shaping the company’s approach to technical solutions and client success. Asaf brings extensive expertise in martech, data-driven personalization, and CRM strategy. His background in technical project management and engineering enables him to bridge the gap between technology and marketing, ensuring brands maximize their use of Optimove’s platform. Prior to Optimove, he held roles in business operations and engineering, at HP and Fanzone.